REI to present workshop on content marketing

REI

Join us on Tuesday, June 25 from 9-11 a.m. at the REI Oklahoma Conference Center, 2912 Enterprise Blvd. in Durant for “Reboot Your Brand’s Content Marketing.”

Content has never been more important, yet many brands that engage with customers across multiple channels don’t have a content strategy that aligns their initiatives with their brand. In this workshop you’ll be introduced to the core of successful branding, creative techniques to employ when crafting your brand, examples of successful brands, and we will work through creating a content strategy you can take away to promote your brand.

Included will be how a brand is not a logo, developing a brand promise, monitoring your brand, fonts, colors, and keeping consistent brand communication in overall marketing.

The cost of this workshop is $20.  Attendees are encouraged to register at www.reiwbc.org<http://www.reiwbc.org>.

Our presenter is Kelby Owens, REI Oklahoma. Partners include OKSBDC, Durant Area Chamber of Commerce, Durant Main Street, Choctaw Nation, and REI Women’s Business Center, funded in part through a cooperative agreement with the U. S. Small Business Administration.

For more information about this event or others, contact Marla Herndon at 800-658-2823 or visit www.reiwbc.org<http://www.reiwbc.org> or facebook.com/REIWBC.

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